The packaging and printing industry is undergoing profound transformation amid the context of consumption upgrading, stricter environmental policies, and the continuous expansion of the e-commerce sector. With its market scale growing steadily and new technologies and processes emerging constantly, the industry is embracing a new phase of development driven by innovation.

Recently, China’s packaging and printing industry has maintained a steady development momentum. As market demand continues to release, technological and process innovation has become the core driver of the industry’s growth. According to industry observations, amid the deepening of consumption upgrading and green development concepts, the industry is accelerating its transformation toward intelligence, environmental friendliness, and personalization.

Recently, the domestic and international packaging and printing industry has been confronted with multiple challenges. Market competition and cost pressures are intertwined, which restricts the steady development of the industry. On one hand, homogeneous competition in the industry has intensified; overcapacity in some fields has led to frequent price wars, and enterprises' profit margins have been continuously narrowing. On the other hand, the prices of core raw materials such as paper and ink have fluctuated significantly. Combined with the rising costs of logistics and energy, small and medium-sized operators are under obvious cost pressure.